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Action Dolls websitebanner 1

ACTION DOLLS AUTUMN/WINTER 2017

Fashion Show

ACTION DOLLS

With Haute Couture Autumn/Winter 2017, Viktor&Rolf present a parade of Haute Couture Action Dolls. These Action Dolls form a surreal yet playful fashion team of stylised Viktor&Rolf mascots that are rooting for a world that is creative, diverse, and eco-conscious. Their outfits, inspired by a stereotypical and rebellious winter look, consist of a bomber jacket, jeans and a t-shirt styled with a mix of iconic Dr. Martens and custom Viktor&Rolf slippers. Various doll elements, including fabric covered faces and bodies, are fragmented and mingled into an extreme patchwork statement.

”Patchwork serves to symbolise a wish for harmony and unity.”
— Viktor&Rolf

Action Dolls

Looks

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Action Dolls BTS 00013
Action Dolls BTS 00003

Behind the Scenes

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Action Dolls BTS 00003
Action Dolls AW17
behind the scenes
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Behind The Scenes
Viktor&Rolf present a parade of Haute Couture Action Dolls.
”These Action Dolls form a surreal yet playful fashion team of stylised Viktor&Rolf mascots that are rooting for a world that is creative, diverse, and eco-conscious.”
Action Dolls BTS 00014
Behind The Scenes
Their outfits, inspired by a stereotypical and rebellious winter look, consist of a bomber jacket, jeans and a t-shirt styled with a mix of iconic Dr. Martens and custom Viktor&Rolf slippers. Various doll elements, including fabric covered faces and bodies, are fragmented and mingled into an extreme patchwork statement. Fashion Artists Viktor&Rolf continue to explore the idea of upcycling as patchwork techniques link to ideals of the previous two Haute Couture collections, where existing elements were used to create something new. A multitude of fabrics, old and new, precious and humble, are combined into decorative patterns, embellishing a procession of Haute Couture bombers.
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The power of transformation: under the hands of Viktor&Rolf, the bomber jacket undergoes a surreal metamorphosis. Its though street style is softened into voluminous Haute Couture shapes. Flared skirts and signature bows, ruffles and volants make up an exaggerated silhouette that is anchored in a high waist. Like a traditional bomber, every garment is padded and executed in a Japanese high-tech fabric. Padding itself is used to a surrealist effect: by literally padding everything, including the body, new shapes come about giving way to a strong silhouette.
”Patchwork serves to symbolise a wish for harmony. To create unity through diversity. Uniting instead of dividing, regardless of colour, nationality, age or descent.”
— —— Viktor&Rolf
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Behind The Scenes

Editorial

Haute Couture AW17

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Action Dolls Marijke Aerden Editorial 1
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Action Dolls Marijke Aerden Editorial 5
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Action Dolls Marijke Aerden Editorial 6
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Action Dolls Marijke Aerden Editorial 8
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Action Dolls Marijke Aerden Editorial 9
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Action Dolls Marijke Aerden Editorial 10
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Action Dolls Marijke Aerden Editorial 11
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ACTION DOLLS

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AUTUMN/WINTER 2017

ACTION DOLLS

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